2012 MPASA PICA Awards Category Winner Explains What Makes For A Great Feature Article
After TIP Africa Publishing’s Wild magazine walked away with the prestigious Feature Writer of the Year (Customer) award for Judy van der Walt’s The Cheetah Diaries at last year’s PICA Awards, deputy editor Magriet Kruger and Judy Van der Walt explain what they believe makes for an outstanding feature article.
“An outstanding feature article should use a compelling narrative to grab readers’ attention and keep them reading to the end. Evocative language should make it easy to picture the setting and role players. The article should elicit a response from readers, in this case a desire to travel to Mountain Zebra and track cheetahs with a ranger,” says Kruger
Pica2013 – Press release_7_The Cheetah Diaries