They are popping up from all corners of the digital world and it is undoubtedly because there is a market for register, rate and review websites. Not only do these platforms afford users from all walks of life the opportunity to explore new venues, restaurants and even events, but they also give customers the platform to share their views. This is precisely why Trudon, the publisher of the legendary Yellow Pages brand, has joined the market with its latest lifestyle offering www.herenow.co.za.

But what makes www.herenow.co.za so different to its hundreds of competitors? Well, apart from the fact that the online platform is an entity of Trudon, the company behind SA’s leading telephone directories ensuring that HereNow serves its users with high-end data, the brand also has a niche market. Unlike its fellow geo-tagged, register, rate and review websites, HereNow has a specific market. We do not just clutter our pages with any given business listing – we know what our users want and how they want it. Our trendy display, content and rounded product offering are just some of the elements that keep thousands of people coming back from more.

You may be asking yourself who exactly our market is. Let’s put it this way. By now you would have heard our radio adverts on 5FM, or at least caught a glimpse of our state-of-the-art banners on various websites – including Channel 24.

As you read this, we are hoping you would have visited our site (at least once), registered as a user and posted about some of the finest restaurants, venues, events of your choice and read about some of the trendiest local and international celebrities. Yes! That characteristic also makes www.herenow.co.za a broad step above our peers… We have celebs telling us about where they like wining and dining, shopping or just hanging out. We also, together with PriMedia’s Content department, offer our readers international gossip stories. Yep, we have the scoop on Lindsay Lohan, Kim Kardashian and many more.

Under the editorship of Nomfundo Xulu, a former journalist and section editor of¬ publications such as Seventeen Magazine, Sunday Times, The Times, DRUM and Move! and Managing Editor of websites including www.jacacarandafm.com, www.ecr.co.za and www.zalebs.com, www.herenow.co.za continues to soar.

So why not join the HereNow community where we all just EAT, PLAY and SHOP?